Master the complexity of scale with a people alignment platform to achieve true visibility and resource allocation.

The art of scale

When you’re smaller

When you’re smaller, everything is within reach. You know every person on the team and exactly what they’re doing. Alignment and focus is easy, but it doesn’t last. Because with success comes growth, and with growth comes complexity. The tools that get you to a certain size won’t take you to the next level.

The inflection point

Complexity scales with you. At a certain size, leaders lose visibility of what happens on the ground and businesses reach an inflection point where the symptoms of scale become full blown fires. Culture, communication, service delivery, profitability and organizational alignment all suffer. In these situations, how do you adapt mid-growth? For many CEOs, they feel like they’re spinning a hundred plates in the air, and whilst they know something is not right, they can’t put their finger on what.

Working harder doesn’t always fix things

Organizations are losing millions of dollars every year from poor people alignment and design. When they cannot align functions, positions and people, pain occurs. Although everyone is working harder than ever, there’s no clear alignment on exactly what the right things to work on are. Every new hire becomes less effective at alleviating the pressure. This is why we built Functionally.

“Alignment is not a HR issue. 

It’s a leadership issue.” Simon Sinek, Author

Why we built Functionally

A platform powered by a library

There are hundreds of functions that run your company – Functionally helps you map and track them dynamically. Our functional library is built from decades of experience and research-backed org and work design.

We built a library to help benchmark your work, using decades of data from global SaaS and Fortune 50 companies in the USA and beyond. We use this library to power the Functionally platform which stores your unique functional company blueprint.

The old way doesn’t work

100 years of research proves that elegant work design improves performance, retention and value. But companies have changed. The rigid and traditional organizational management structures of old don’t work for new generation workplaces. They are making way for fluid and highly bespoke function driven frameworks, modeled off the fastest growing organizations in the industry, now captured in Functionally.

Setting goals isn’t enough

As CEO, having the vision and goal posts for success is a great start, but you need to take it a step further and map the functions needed to achieve those goals. 

Unlock more with less

With more people working on the right things and effectively distributing responsibilities, organizational performance is maximized. Functionally empowers managers and teams across your whole organization to work on the right things at the right time.

See all Features

The process:
Implementing Functionally

Dynamically align people and create your best functional structure.

Define Map the functional landscape of your entire organization. Introduce superfunctions, functions and roles.


Design Design your custom functional architecture. Create and edit your functional objectives.


Assess Engage all layers of the organization to gap-check, identify opportunities and align all roles.


Learn Collate and review insights from 
the data. Benchmark and plan a future functional blueprint.


Adapt & Optimize Setup the platform to establish ongoing accountability and functional review cadence.

"The problems are actually all the same: I don’t have the right alignment among my team and I don’t have the right executive team. And it’s always some variation of those things." Justin Kan, Atrium | Twitch | Serial Entrepreneur

Explore Functionally

1/5 Job Landscape: how each person spends their energy, and what their affinity is for future roles.
2/5 Superfunction Overview: visibility and clarity for all on who works on what priority.
3/5 Team Overview: manager snapshot of their entire team and the responsibilities.
4/5 All Staff: track the progress and job landscapes of every staff member, drilling down as needed.
5/5 Functional Chart: an organization-wide view on everything your company needs to be successful.